Born and raised in Madrid, Carlos Fernández Braña, director of the Quality Department at Workout Events, has dedicated his entire professional life to the exciting world of events. His career path is a true story of perseverance and growth within the sector;
Before joining the Workout Events team, Carlos has a background in TV production and filmmaking with valuable experience in different companies in the television industry. He started his professional career as a set assistant on television and film productions. Then he learnt the basics of the trade in renowned companies such as TVE, TVAM, Sogecable or Telecinco, while he was also working in concert productions, events…
Over the years, his talent and dedication led him to take on responsibilities in the office and working directly setting up staffing services for events, a task that would later lead him to Workout. And that was more than 14 years ago!
Carlos has demonstrated his versatility and multifaceted skills throughout his professional career, moving through various operational roles, such as personnel coordinator and assistant manager of the Assembly department, until finally becoming the assistant manager of the Quality department at Workout Events.
Let’s find out more about his day-to-day life at the company in this fascinating interview!
What does Workout’s Quality Department consist of?
As its name suggests, the department is responsible for overseeing that quality standards are met in all projects in which we participate and resolve unforeseen issues with both workers and customers. We record and analyze each service performed, keeping a follow-up with customers to solve any mishap that may arise in the best possible way.
What tasks are performed daily by the Quality department?
Visit both clients and workers during services to check if they are satisfied with Workout’s management and if our quality decalogue is being fulfilled: if they have been punctual, if they are working correctly, if the uniformity is correct…
From the Quality Department we make sure that the service we offer is up to our level of demand. Therefore, we ensure that all internal protocols are complied with both on the street and in the office. We support the operational area in case of any doubt or incident, we collaborate in the planning of major events, we prepare internal reports for improvements, etc.
Is the quality of the Workout services provided in all the delegations?
Of course. Although the department is centralized in our headquarter in Madrid, we supervise the quality of all services at national level. We have everything well recorded, measured and analyzed thanks to Workout’s corporate tools and the help of the people in charge of each delegation.
Thanks to this exhaustive control, although the volume of Workout Events services has increased in the last years, we can affirm that the incidences in the services have been reduced notably.
Do you need the collaboration of any other department within the company?
All Workout departments are involved in ensuring the quality of the services provided:
- LRP: training in prevention and providing workers with the necessary material to perform each service.
- Marketing and Communication: in the elaboration of protocols, manuals, training videos…
- Purchasing department: guaranteeing quality uniforms, supplying and restocking garments to workers.
- Labor department: processing documentation and accreditation of workers.
- Operationals: training workers and selecting the best ones according to the needs of the event.
At Workout we have the tranquility of having all our workers with the proper and up to date documentation: contract, social security registration, prevention courses adapted to each job, etc. In addition, we are very strict and very vigilant to ensure that all safety measures are followed.
What are the most common incidents that can occur in an events company?
Lack of punctuality and any worker that doesn’t show up at the service. In any case, we always work with backup personnel to be able to solve quickly this kind of problem.
How do you see yourself in five years?
I love my job and I’m fortunate to lead a department with huge projection in a large company. This allows me to improve and optimize processes, so in five years’ time I would like to be here. To me, this is more than a job.
You’ve been working in events for a long time. Could you tell us a funny anecdote that you have experienced in this sector?
I could tell you many stories related to well-known artists: from playing football with Rod Stewart at the Wizink Center before his concert (he is a soccer fan), to providing last minute needs for singers such as Raphael, Rocío Jurado or Anastasia (you can’t imagine what they can ask for…).
I also remember that once I had to look for Melendi for a long time around the Prado del Rey facilities when I was working for the Música Uno program, or that time when David Beckham stepped on me with a cleated boot while we were filming a commercial for Adidas.
Which word identifies you?
PERSEVERANCE. We need to be clear about our objectives and commitments. I believe that being persevering, keeping a straight line, feeling the colors and never giving up are the values that make a person earn the trust, respect and affection of the people around him.
Events, better as a worker or as a guest?
In my opinion, as a worker. I always see the events from the inside, I feel very strange attending as a guest. As I’m working all day on events, I prefer not to dedicate my free time to them.
What do you like to do when you aren’t working at Workout Events?
My biggest hobby is spending time with my children. They are the sun of my life, I love to educate them and enjoy every minute I can spend with them.
I am also very fond of movies and I’ve been a biker since I was 16 years old. It’s a passion that I’ve enjoyed very much.
Carlos is a proud father who daily demonstrates his ability to balance his personal and professional life. His perseverance, experience and commitment keeps him always on his shoulders to make sure that the events in which Workout participates go perfectly.
